ClickFunnels is a powerful tool that can take you to the next level of business success when you know what you’re capable of creating with it — maybe you’ve been to the Clickfunnels site or heard of it in passing, but haven’t really explored it. This software is something I use constantly in my business and I want to share all the amazing things it can do for a growing business with you.
Read on to learn the 7 ways I use ClickFunnels to build a bigger business and how you can do the same.
1. Create Amazing Landing Pages
You may first think of ClickFunnels for their super easy opt-ins (they’ve supported over 12 million of them!), but that’s just the beginning. You can actually test your opt-in landing pages to see what your audience connects with using the ClickFunnels software.
Raise your hand if you’ve spent ad money on Facebook. This is why testing is so important! You need to know if your audience prefers one thing over another because you’re paying for it.
I’ve had customized and super designed opt-in landing pages that I thought were going to be amazing, but it turned out that a plain template provided by ClickFunnels got much high conversion rates! ClickFunnels really knows their stuff, especially when it comes to getting conversions. You don’t have to guess what will work and what won’t anymore. This testing feature is huge when it comes to saving your time and money.
When you use ClickFunnels to create landing pages, it’s easy to create a stream of new opt-ins so that you’re constantly growing your list and it’s all about the list nowadays. ClickFunnels shows you what opt-ins are converting better so you understand what your audience prefers and put your best business foot forward.
Ready to try out Clickfunnels for yourself? CLICK HERE to get a free 14 day trial!
2. Set Up Upsells, Downsells, Tripwires, and Everything in Between with Clickfunnels
As you build your bigger business, you may find yourself spending more money, especially on something like Facebook Ads. It’s essential to have a system in place to make your money back from advertising expenses.
Spending money to extend your reach and make more money doesn’t have to leave you strapped for cash. By automating low-cost options, upsells, and tripwires after your free opt-in, you’ll make your money back faster. Why drain yourself spending hundreds and thousands of dollars on leads from Facebook ads that could take months to monetize? That’s right, there is no reason.
Build a system in your business that allows you to provide your clients with valuable, low-cost courses and products. The more they buy that’s low-cost, the easier it will be for them to buy at a higher cost later. With this strategy, you’re building your relationship a lot sooner.
Sounds like a great system, right? ClickFunnels allows you to utilize this strategy without wasting your time. Don’t lose your time messing around on your site trying to create these pages automatically or add them in your mailing system. ClickFunnels gives you pages that are already designed to work.
Russell Brunson, the Co-Founder of ClickFunnels, is making millions of dollars with his upsells. He’s giving us this system, so we don’t have to waste time figuring it out. Russell shared in an interview with the Mixergy podcast that a lot of his marketing begins with really low ticket products. He explained, “I have my book that we sell. It’s free. You just cover shipping and handling. So, it’s very low ticket just to get somebody in the door. They buy the book. But then the next page, we’re like, ‘You bought the book. How would you like our traffic course for $200 and have the ability to one-click upsell?’”
This is the perfect example of how selling low-cost products can build a bigger business. ClickFunnels is designed specifically to help you do this!
3. Host Conversion-Boosting Webinars
Webinars can really help you build an audience, grow your list, and sell your stuff. They’ve quickly become an essential of high-level business growth. But one of the things that stop entrepreneurs from ever doing this is the challenge of hosting a webinar. There can be a lot of different pieces that go into getting a webinar up if you don’t have the right software.
Fortunately, you can host a live webinar straight on a ClickFunnels page. And the cool part is that you can do this by streaming it or hosting the replay here. That means if you have a webinar that converts really well, you can have it as a replay opt-in. Just like that, you’ve taken a fantastic webinar and turned it into something that will build your list (and your business) over and over again.
Once you’ve created a ClickFunnels page with your webinar replay, all you have to do is add a button underneath the video to direct people to buy your course. Can it get any easier?! You can sell your evergreen content forever with a webinar replay.
ClickFunnels has integrated even more helpful automations into this feature. With a few clicks, you can create an email followup system in your opt-in funnel to make sure your audience remembers to watch the webinar and then trigger an email sequence after based on if they showed up or not!
You don’t have to the same webinar live over and over again. If you have one that worked really well, why not have multiple uses of it to get more sales? Stop trying to make everything so hard for yourself and integrate the business processes that will make you more money and save you so much time.
Ready to try out Clickfunnels for yourself??? CLICK HERE to get a 14 Day trial for free!
4. Make Sales Pages Super Fast
What I love about ClickFunnels is that I can have my VA build a sales page for me in a very short amount of time.
If I decide on Monday that I want a sales page for a new course or paid workshop I just came up with, we can have a new sales page done Tuesday. I used to have to plan months ahead contacting my web designer and making sure she was available to create the sales page. Now, it’s super easy to create a sales page, copy it and edit it for future sales pages.
You can even test out different versions of sales pages and buttons to see what converts better. And remember what I said earlier? Testing saves you money from you’re paying for traffic to your site and that is huge.
This is all included in your subscription fee for ClickFunnels, which means I don’t have to pay thousands to a separate designer to create sales pages for my site. It is so much easier to put ideas out there, test them and not lose time over-thinking about how complicated it can be.
The ability to create a sales page in an hour or two is worth the ClickFunnels subscription fee alone (get a free trial here!) and you can access this tool with the lowest subscription option. Combine this with the upsells and downsells to lead people to a sales page from a freebie! You’ll have a warm audience ready to buy in no time.
5. Host Course Content
A special bonus of ClickFunnels is that you can use it to host course content! This can even be done on the lower version of the subscription. Rather than sending your audience to a Youtube page or emailing them your course content, you can create an attractive course page with multiple videos in ClickFunnels.
This feature makes it really easy to create content you can use as low-cost tripwires and upsells to offset the cost of ads and give you money to grow your list. Not only do the pages look super professional, but they also can’t be found through search, so your content is protected.
If you’re thinking about creating a course in the future or already create courses as part of your business, this aspect of ClickFunnels will be super valuable to you. And just think about having almost everything you need for your business all in one place! With sales pages, opt-ins, course hosting, funnels and more you have so many tools at your fingertips.
When you upgrade to the premium version of ClickFunnels, you get access to a full membership program, so you don’t need to add another tool like Teachable or Thinkific to create your program. This goes back to one of the biggest pros of ClickFunnels. It integrates so many features, you end up saving a ton of money and time.
6. Tried and True Templates
What’s really amazing about ClickFunnels is that they’ve tested everything. There’s no reason for you to create templates from scratch. I mean, have you ever gone into create a landing page and you’ve wasted an hour trying to find other people’s to see what it should look like?
You can actually use proven templates in ClickFunnels, so you don’t have to waste time trying to figure it out.
There are all kinds of templates in there for freebies, courses, sales, opt-ins, and book launches. You also have the option to buy full funnels that convert well, so you know exactly what should go where and you don’t have to create it on your own.
In the ClickFunnels marketplace, there are tons of templates customized to different types of businesses and ready to use. This upgrade is something worth considering, but you still get access to a certain number of templates with the minimum subscription.
7. Bonus! Affiliate Programs
With the upgraded version of ClickFunnels (which includes Actionetics), you can create memberships and even affiliate programs. Talk about building a big business, this is huge!
As someone who recommends affiliate income as a profitable income stream, I can speak to how important it is to have affiliates for your courses if you’re really looking to skyrocket your income as a course creator. You need to have the option for people to sell your stuff for you! This is the dream, my friends.
By having all these pieces in ClickFunnels, you get everything in one package. You only have to learn one program instead of 5 different sites and softwares. You don’t have to integrate multiple programs and platforms and you don’t have to buy all these separate things! With the amount of time and money you’ll save, you can put more into your growing business.
Think about it, one well-designed sales page can cost you more than the monthly fee alone. Now you can create multiple sales pages a month without worrying about those monthly fees. Or consider what it would cost purchasing opt-in software ($99/year), webinar hosting ($33/month), course content hosting ($83/month), landing page builder ($48/month), affiliate program software ($69/month), and membership program software ($99/month). Not to mention the additional cost, you also have the additional time spent going back and forth between each of these different platforms.
